About Us

Our Philosophy

Market Enginuity, formerly Public Radio Partners, is a privately owned business providing underwriting services to public media clients. Key principles steer our approach to maximizing corporate support:

• Public Media Values.  We’re passionate fans of public media too! We understand that the noncommercial nature of public media is part and parcel of its unique value to the audience as well as underwriters.
• Local Focus.  As specialists in local corporate support, we leverage underwriting opportunities that can provide the most significant revenue and impact to your station's local vitality.
• Systems.  We implement systems that accelerate underwriting revenue and make it more predictable and sustainable.
• Invention. It may be a new idea or a different way to utilize an existing program— We collaborate to expedite new revenue streams to local public media.
  

Two divisions conduct distinct underwriting services: Enginuity Outsourcing and Enginuity Workshop.  More about our story »

BACK TO TOP